The town is covered in pink this month, and we couldn’t be more excited to support the cause! October is Breast Cancer Awareness month, and this year, we’ve teamed up with METAvivor. This organization is dedicated to the fight of women and men living with stage 4 metastatic breast cancer. 100% of their donations support cancer research—100%! That means every last dime goes to supporting the cause directly!
From their humble beginnings, the METAvivor organization has been a pioneer to fund research for the disease when no one was speaking out about stage 4 cancer research. Today, they remain the sole US organization dedicated to annual stage 4 breast cancer research and raising awareness of its effects.
Did you know? 30% of breast cancer patients will develop metastatic breast cancer, but only 2% of research funding goes to metastatic breast cancer? We’re on a mission to make sure that number goes way, way up!
Want to learn more about their research? METAvivor.org has a wealth of information on their exact process for research including supporting individuals with a clinical or other doctoral degree who are actively engaged in areas of metastatic research. We love the transparency that their website provides—so make sure to check it out to learn more!
METAvivor’s ultimate goal is to evolve a terminal disease into a manageable diagnosis for a decent quality of life, and we couldn’t be prouder to join with them in the fight against metastatic breast cancer.
Learn more about METAvivor here.
This cause is close to our hearts at Layla Grayce — we’re donating 50% of proceeds in the month of October when you shop pink on select items in our Layla Grayce Tuscan Collection. So, add a little more pink to your life (and space!) while supporting cancer research at the same time—we call that a win, WIN!
Pick your pink and shop here!