Ah summer… full of the colors of warm sunshine and soft sand, crisp white sails accented by navy and the vibrant hue of berries ripened in the sun. Serena & Lily brings the elements of the season inside, artfully combining the sunny yellow medallion patterned Marni print with not-so-basic whites accented with berry. And as zesty and fresh as this combination is, we love how the berry border frame sheets and shams also work back to the soft neutrals of seasons past. We think you’ll find endless ways to be inspired by the new collection, colors and prints, bringing new life to your existing bedding. Shop new Serena & Lily collections.
Posts Tagged ‘bedding’
Sure, we could woo you with a few simple pictures of our new Pine Cone Hill arrivals. After all, the bedding collections are certainly irresistible, and we now have table linens and fabric by the yard. All of that is pretty enticing on its own, but we thought to ourselves: “If a picture is worth a thousand words, what would a whole LOT of fabulous photos be worth? And can we make it even easier for our customers to shop this amazing line?” Click on any of the images below to view the collection with a full gallery of photos to be inspired by. Vote for your favorite collection and let us know what you think of our new Pine Cone Hill galleries!
DwellStudio Home Silhouette Cocoa Duvet Set, Matelasse Pyramids Coverlet in Ash, Labyrinth Pillow in Citrine , Silhouette Cocoa Sheet Set, Matelasse Pyramids Euro Shams in Ash, DwellStudio Draper Stripe Wool Rug in Major Brown/Cream
This season DwellStudio gives us bedding and home collections inspired by traditional textiles and colors of exotic, far flung locales. Ikat prints and new geometric patterns have an exotic worldly feel reminiscent of Indonesian designs, all updated with a modern DwellStudio look. Metallic bronze pillows pop against the warm, spicy colors of persimmon, ash, citrine and cream, while silver chills out with the cooler palette of dove and azure. Tipping their hat to their own historical archive, you’ll also find some favorite vintage DwellStudio prints making a return appearance. Mix them all together and finish the look with a graphic, patterned rug in coordinating colors. Shop all new DwellStudio additions >
Clockwise from top: Moroccan oil, Arteriors Jarrod Carved Wood and Mirror Pendant, Rikshaw Design Children’s Romper, Catherine and Jumby, Bungalow 5 Jacqui Console Table, Rajasthan by Pauline Van Lynden, J. Crew Gladiator Sandals
Catherine Fitzsimmons of Rikshaw Design has a knack for designing charming prints that bring a Bohemian flair to both home decor and apparel. A spontaneous adventurer, Catherine first became captivated by the tradition of block-printing while visiting India. “Watching the Indian artisans create gorgeous block printed textiles in person left me mesmerized”, says Catherine. “I fell in love with the imperfections of a block print, the saturated colors, and the true artistry and dedication that it takes to finish just one meter of fabric. I instantly knew that I wanted to incorporate those techniques with my design sensibility for pattern and color, to create a line that would be loved both by the child as well as the parent. While our customers might first be drawn in by the prints and color palette, they are won over by our quality- each piece is soft, comfortable, and truly get better with age.” Catherine created Rikshaw Design in 2008 and we are thrilled to offer her Bohemian inspired collection of bedding for the crib and home, children’s accessories and clothing.
What’s your best tip for bringing the boho vibe into our decor and homes?
My best tip is there aren’t any rules! Mix old with new, layer patterns and textures and make sure it has a relaxed, comfortable feel.
Give us a peek into your style obsessions, faves, inspirations and guilty pleasures!
- Signature colors: For interiors I love a pop of orange and hot pink, but I generally wear cool colors like greens and blues.
- Favorite Rikshaw design: I love the new children’s romper, it’s too cute for words! And I am also really pleased with the new prints for our women’s kurtas this year.
- Favorite Layla Grayce items you’d want in your home: Arteriors Jarrod Carved Wood and Mirror Pendant and the Bungalow 5 Jacqui Console Table
- Favorite coffee table books: Rajasthan by Pauline Van Lynden is a beauty… full of beautiful Indian color!
- Signature fashion look: Tucker blouse, Ernest Sewn jeans, fun strappy gladiator heels from J. Crew.
- Favorite beauty product: Moroccan oil – gives me the perfect beach hair.
- I cannot live without: My dog Jumby.
- My favorite place on earth: I am not sure I have been there yet, but a white sandy beach with nothing to do but stare out at turquoise water is pretty amazing.
- My favorite guilty pleasures: Bubble baths and reality tv.
- A superpower I would love to have: To be able to time travel!
IT’S GIVEAWAY TIME
Get the boho casual look with Catherine’s favorite kurtas sized for the younger set! Enter to win 2 Rikshaw Design children’s kurtas in the prints of your choice by leaving a comment below or on our Facebook page telling us what your favorite Rikshaw Design product is. Enter before the end of the day Wednesday, 3/23/11.
Congrats to Tiffany S., the winner of the Rikshaw Design giveaway!
The soft, muted tones of sand, seaglass and aqua in Serena and Lily’s new bedding collections evoke memories of our favorite beach house, relaxed Summer days and the smell of the ocean drifting through open windows. Bring a touch of beach inspired décor to you bedroom, pairing the new bedding with upholstered pieces in light sand, linen burlap and deep seaglass. A pearlescent shell mirror and glazed blue lamps add shimmering accents to white washed walls, while aged and distressed woods add substance and anchor the room. Don’t forget the oh-so cozy throw to ward off evening chills, and you can be reliving your memories of the beach all year long.
- Serena and Lily Fillmore Bed w/ Nailheads
- Personalized Vintage Wood Sign
- Aidan Gray Wooden Cube Sac De Moulin
- Company C Pewter Wool Spectrum Rug
- Currey and Company Dante Blue Table Lamp
- Oly Studio Atlantis Mirror
- Arteriors Cain Natural Limed Oak Desk
- Serena and Lily Spruce Street Slipcovered Chair in Seaglass Linen
- Sage & Cream with Flowers and Fringer Throw Blanket
- Serena and Lily Aqua Border Frame Euro Sham
- Serena and Lily Ventura Euro Sham
Vote on which one would make your holiday list and you could win it! Leave a comment below to be entered to win. At the end of the day a winner will be selected from all comments posted on our blog or on facebook (and no worries, you can be a winner even if your choice doesn’t finish as the top pick of the day). Every weekday through December 21st is a new giveaway. Coming tomorrow: Beauty products as a treat just for me!
Comment below to be entered for this giveaway!
Giveaway items will ship out within 1-2 weeks.
Congrats to our lucky winner, Lori Ann!
Ah red – a color that is bold and unafraid, punctuating interiors and fashion with a jolt of fiery heat. Ranging from deep blue-toned reds to cerise and deep shades of coral, red rivets the attention. Softer and more feminine when paired with white, pink and light aqua, it also shifts to the masculine paired with blues, tans and shades of aged cream. Shop all red items here
We’re seeing spots – and we love them! Colorful polka dots and patterns mix with tiers of flouncy ruffles – the end result is bedding that mixes a sweet touch of romance with graphic punch. For kids or adults, we think this look hits the spot. Shop this collection>
Renown for the quality of their luxurious bedding, throws and pillows, Sefte is also known for taking organic linens and eco-friendly practices to the next level, utilizing the skills and abilities of Vietnamese artisans to bring their opulent hand embroidered collections to fruition. Twin sisters Jennifer and Sarah pooled their passions along with “soul sister” Michelle to form this unique company. We welcome Jennifer today, as she gives us the inside scoop on Sefte and her partners:
Tell us how Sefte came to be
Each of us brings something unique to Sefte.
Michelle is a graduate of Rhode Island School of Design, where she actually studied furniture design but secretly lusted after textiles. She spent many years heading up Product Development for Design Within Reach’s bedding collections as well as doing color and trend forecasting. In her spare time, she volunteers at various organizations (including MOMA SF) that help instill the value of the arts and architecture in local teenagers.
For Sarah, the seed that would eventually become Sefte was planted years ago when she served in the Peace Corps in the Dominican Republic. There, she worked closely with artisans and business people financed by micro-loan initiatives, giving her invaluable insight into the nuances of business enterprise within developing nations. Upon returning to the states, Sarah translated her experience to New York’s financial market by working within the Latin American division of a Manhattan based mutual fund company.
For me (Jennifer), the launch of Sefte marks the ultimate culmination of passions and interests. I’d been devoted to the sales and national marketing of luxury textiles for many years. Before that, my passion for the culture and languages of developing nations took me on a two-year development project in Central America to promote bilingual, environmental education for rural Costa Rican children.
Sefte began with Sarah’s love of hand-made pieces, Michelle’s obsession with textile design and my penchant for vintage European linens. It developed into a commitment to the lifestyle that is needed to create all three. A lifestyle that nurtures time to imagine and create by hand, and then allows for the moments to enjoy these creations. A lifestyle in which you take time to read, reflect and dream. Time to whisper, to listen, to relish one another. It is this slower, more elegant way of living life that is inspirational to Sefte and to each piece we create.
Simply put, we want to inspire people to make time.
How did you come to name your company Sefte?
Sefte is the old English word for ‘soft’. Softness was and continues to be our tactile and philosophical inspiration. Each of our pieces is inspired by our desire for people to want to touch these items and layer them with other Sefte pieces. We want our customers to have an overwhelming desire to wrap themselves in Sefte.
We also want people to live more softly. We want to remind them to make time. We believe people should slow down and spend more time connecting with the people they love. We want to encourage togetherness by crafting beautiful, soft, touchable textiles—meant for reading stories, spooning, dreaming, talking and cuddling.
What attracted you to Vietnam and Peru, and how do you give back to those communities?
Our artisans in Peru and Vietnam give soul to our designs. Each piece they create is a work of art, woven or embroidered by hand, by a single artisan. Because they are hand-made, each piece is one-of-a-kind and has a luxuriously heirloom quality.
Our organization of women in Vietnam practices the lost art of intricate hand embroidery which is helping bring both social and financial independence to these women. In Peru we work with an organization called Mirasol Project which translates money from Fairtrade yarn sales into the building and financing of schools for the local alpaca shepherds’ children. We feel it is important to support the traditions that provide such beautiful yarns, and believe it is essential to educate our customers for its historical continuity and cultural development.
Let’s get to know the girls a little better with a “quick-fire” round of questions:
- Blogs I check daily: Sarah: The Sartorialist, Pink Wallpaper, Coco + Kelley
Jennifer: Remodelista, Greige Design, Sacramentost, Pretty Little Green Things
Michelle: Remodelista, Leatrice Eiseman color blog, RISD (have to see what my alum are up too!)
- My first job was: Sarah: Health volunteer with The Peace Corps.
Jennifer: Sarah’s lying. We both started our ‘careers’ lifeguarding on the beaches of northern Lake Tahoe, where we grew up. She was stronger, but I was fast. Nobody drowned during our watch.
Michelle: Helping my grandmother in her ceramic studio/ she taught ceramics and I was in charge of helping with the electric kilns and glazes.
- My favorite color is: Sarah: it changes; right now it’s lavender.
Michelle: today – soft hues of blues, either grayed blues or carribean water colors. Tranquil blues.
- I cannot live without: Sarah: Joshua, my 7-month old on my hip and my twin sis by my side.
Jennifer: my new cruiser bike. I’m dying to strap my new nephew, Joshua, to the back of it and cart him all over town.
Michelle: family and friends. They are an essential part of life.
- My favorite guilty pleasure is: Sarah: Spa treatments…I don’t’ care which one…any one will do.
Jennifer: 70% dark chocolate
Michelle: I’m with Jenn on this one… love my dark chocolate…
- The best advice I ever received is: Sarah: Do one thing a day that scares you.
Jennifer: “Dare greatly.” Courage is one of the qualities I respect and admire most in humanity. I search for it daily in everything I do.
Michelle: follow your dreams and passion. Sometimes the easiest road is not always the right choice, believe in yourself.
- A cause I care deeply about is: Sarah: The Nature Conservancy: Jenn and I grew up in Lake Tahoe and spent so much of our lives outside in the mountains. Sefte draws so much of its inspiration from nature. I want to protect it.
Jennifer: volunteerism. I believe everyone should find time to give, unconditionally without any expectation of receiving something in return.
Michelle: volunteering for programs with children.
Wrap yourself up in this giveaway:
Prepare to get cozy! Sefte is generously offering a Maya Boucle Throw Blanket in cream to one lucky reader at a value of $440. To enter for a chance to win, leave a comment here or on our Facebook page telling us about one special thing you always slow down to take time for. Contest ends Friday, November 26th at 6pm EST
Congrats to Stephanie Landis, winner of the Sefte giveaway!
The color of baby cheeks, spring blossoms and all things girly, we adore seeing soft pink worked into interior decor for both home and kids including bedding, rugs accessories and walls. Pristine when paired with white and vintage inspired with creams, pink is also the perfect accent to soft sage green, aqua and natural linen. And of course girls of all ages can’t help but look sweetly romantic dressed in this darling hue – a Layla Grayce favorite! Shop all soft pink items here.